FirstCom Shares at Singapore Manufacturing Federation Webinar

April 24, 2020

It’s worth repeating that we live in unprecedented times. Digital interaction has accelerated to become the new normal. With so many traditional businesses disrupted by the COVID-19 pandemic and scrambling to find solutions — our director, Jim was invited to lend his experience and insights at a webinar catered to SMEs in this very predicament.

Organised by the Singapore Manufacturing Federation, Jim spoke about common challenges SMEs faced when adopting digitalisation, and provided case studies of FirstCom’s clients as examples of how to overcome them. These challenges are some of the problems FirstCom solves for our clients through our services. They include: digitising existing order processes, planning of how to fulfil orders, how to encourage recurring orders and how to use digital marketing to grow and build a virtual brand.
Other topics up for discussion were the benefits and downsides of third-party marketplaces versus a dedicated e-commerce website. Jim delved into the platforms available to SMEs and how they synergised as a total solutions package. He advised on how SMEs can take advantage of existing resources, like the Skillsfuture Enterprise Credit and Productivity Solutions Grant to subsidise the cost of digitisation and minimise disruption to their business.

The webinar ended with a Q&A session, where SME owners had the opportunity to pick Jim’s mind and clarify any doubts over his presentation. These first-hand insights from potential clients are also invaluable in helping FirstCom better our services!